Hi Friends,
                                              Even as I launch this today ( my 80th Birthday ), I realize that there is yet so much to say and do.
                                                  There is just no time to look back, no time to wonder,"Will anyone read these pages?"
                                       With regards,
                                       Hemen Parekh
                                       27 June 2013

Monday, 28 April 2003

HYBRID MODEL OF WEB SERVICE

Kartavya
cc : Abhi
                          
In my note dt. 21/04, I had described 2 models and suggested that we adopt model (B) the "Hub & Spoke" type LICENSEE MODEL
However, on p. D/3 of that note, I did say that, if a Corporate wants to subscribe to our web service, directly, without going thru a Licensee, he should have that option. I am afraid; there will be many corporate who may want to deal us directly.
And this may also be true of many placement Agencies / Portals etc.
In new economy, we cannot be right, we have to be flexible
In fact, one of the advantages (being touted) of Internet - and especially of Web services is
MASS CUSTOMIZATION
 as opposed to MASS - PRODUCTION / MASS - RETAILING.
 "MASS - CUSTOMIZATION" means, we should be able to serve each customer UNIQUELY, depending upon his needs. Just as DELL. Com is able to Configure unique (PC) (within practical limits of course), we should be able to configure our service.
Some corporate wants a "bouquet" of services and therefore prefers to deal with a jobsite, whereas some other corporate likes to deal with another jobsite (for another set of services) and yet a third, wants to deal with 3P directly.
That brings us to HYBRID MODEL, showing in Annex.
Now let us consider the issue of RESUME DATABASES.
Which will emerge in Hybrid Model.
 Corporate who are subscribers of jobsites would want to create their own "Private" resume databases, using ResuMine.

eg. Corporate   A - 20,000
              B - 50,000
              C - 10,000
              D - 7000
              E - 11,000
Presumably, these "Private" resume database get generated & get stored, on the web servers of respective jobsites. And, it is this web server where corporate will also "Search" this database/ prepare shortlist/ send - out interview - all emails etc. etc. (of course, each transaction will be recorded/ aggregated by our own MAIN SERVER - for billing  & ADMIN purposes).
But,
The servers of Jobsites (our licensees), have over the years, also accumulated their own/ fairly large resume databases.
 eg. 
Naukri     Claims     -      8 Lakh
 Monster Claims     -      5 Lakh
Jobs Ahead Claims   -      4 Lakh
Jobstreet Claims     -      3 Lakh
Obviously, the jobsites would not want to "Give - up" these resume databases, collected at a huge cost !
And, what is more,
the jobsites would like that their corporate subscribers ALSO search these databases, even as each creates its own/ private database.
In fact, Annual subscriptions for "Resume Database Search" are the MAJOR Source of Revenue for most Jobsites. Monster India for example, charges Rs. 1.8 Lakh/ Year for this. So Obviously, none of these jobsites would want to give - up this source of revenue, even when they opt to become our licensee. So, they will continue to offer this (Resume search of their own database) as an independent / stand - along "Service" which is not linked with our web service.
 And riding on top of everything, on our own web server, there may be a resume database of 1 million/ 5 million resumes that we have managed to build - up, over next 6/12 months, as a result of our projects Mahattan / Ego/ Cyber
This should be searchable by
    . Our own "direct" Subscribers
    . Our "indirect" subscribers (thru Licensees)
    (We will not allow "licensee" Jobsites themselves an access to this database). And, whether, a subscriber is direct or indirect, he pays per transaction. If he is direct, he pays us. If he is indirect, he pays our licensee - who, in turn will pay us, depending upon our understanding with him.

h.c.parekh

Friday, 18 April 2003

WELCOME TO CD CONTAINT

18 April 2003
Abhi, Kartavya

This CD containt differently designed forms for entering your resume, depending upon, whether you are a

       - Finally year Student / Fresh Graduate
       - Experienced "Other Professional"

You will, of course, select the one which is most appropriate to yourself.

However, the very first thing you should do is to download this entire file (containing the 3 forms + instructions) on  your hard - disc. Call it "Resume Builder"

Then only you will be able to proceed.

This will help you in the following ways.

# 1 - If you ever misplace/ damage this CD, there is no need to worry.

# 2 - After filling in your resume, you can easily copy the same on the floppy which you will send to use for uploading on our website.

#3 - You will be able to make any number of floppies (From your hard disk) for distribution amongst you     friends/ colleagues. Such copies will carry its full set of instructions and our address, so that your friends will have no difficulty in using the same.

#4 - In turn, your friends too will be able to replicate the full floppy and pass on to their friends.

Before you start entering your resume, we suggest you carefully go thru the entire from the compile all information in advance.

Before you start entering your resume, we suggest you carefully go thru the entire form and compile all information in advance.

This CD contains differently designed forms for entering your resume, depending upon, whether you are a

       - Final year student/ Fresh graduate
       - Experienced "Software Professional"
       - Experienced "Other Professional"

You will, of course, select the one which is most appropriate to yourself.

However, the very first thing you should do is to download this entire file (containing the 3 forms + instructions)  on your hard - disk. Call it "Resume Builder".

Then only you will be able to proceed.

This will help you in the following ways.

#1  - If you ever misplace/ damage this  CD, there is no need to worry.

#2 - After filling in your resume, you can easily copy the same on a floppy which you will send to us for uploading on our website.


# 3 - You will be able to make any number of floppies (from your hard disk) for distribution amongst your friends/ colleagues. Such copies will carry its full set of instructions and our address, so that your friends  will have no difficulty in using the same.

# 4- In turn, your friends too will be able to replicate the full floppy and pass on their friends. A friend's friend  is a friend indeed!

Before you start entering your resume, we suggest you carefully go thru the entire form and complete all information in advance.

Towards the end of this CD, there is a detailed write - up covering.

If you have time, read these write ups before you enter your resume - if not then certainly after you have entered you resume.

In any case, do not forget to help your colleagues / friends by downloading this file on hard disk/ floppies and handing out as 

       "Wishing You A Great Career" Gift !
       Welcome to the 21st Century.

HEMEN PAREKH

Saturday, 12 April 2003

WEB SERVICE PRICING

12 April 2003

Kartavya/Abhi,

WEB SERVICE PRICING

·     Enclosed find my proposal for “Web service Tariffs”

·     While suggesting /recommending these, I have broadly followed following guidelines/principles :

1.  Pre-paid System

2.  Pay-per use

3.  There is no “free lunch” in the world!

4.  Dot-coms came to grief because they gave away precious “content” free! It had cost them millions to create that content & those software’s/search –engines.

5.  Once users get used to getting anything free, they resist when they are asked to pay for the same at a later date.

6.  Users have no “respect/Value” for anything that is given away free! They think, it must be a useless product? service!
In fact, there are any no of examples in business-world that “Sales” jumped when “selling-price” was raised! “Perceived value” of that product/service went-up!

If it is expensive, it has got to be good!.

Same product in an up-market shop, sells at 10 times the price at which it is sold in a down-market shop.

7.  Every mouse click makes our server to “work & deliver”. It imposes work-load on server & server delivers “SERVICE”. Subscriber must pay for that service.

8.  If we were to ask a subscriber to pay Rs. 500/- per resume (all processes included) then he may not even subscriber!
But when same Rs. 500/- is broken-up into 100 clicks @ Rs. 5/- each, he would not even notice/care to count & add –up.

9.  In any case, there cannot be any fixed no. of “Transactions (mouse-clicks) PER resume. For a given resumes, some transaction (eg: email) may happen 10 times, whereas some other (eg: edit) may happen only once.

10.  No subscriber is going to look-up the “TARIFF TABLE” first before he clicks. He will, most likely look it up once in the beginning & that forgets all about it. So, what we should do is that every time we add a new (transaction) button –and corresponding tariff – we simply edit/update the tariff-table as follows:

Sr. No.
Transaction
Name of Button
Tariff
Date activated






 Every time a new button is added, we just send out an email to all subscribers, saying that a new feature has been added to the “Tariff Table” which they should look-up.

11.  In V 1,0 the Tariff Table will be standard/ uniform for all subscribers. From V 2.0 or V 3.0, the Tariff Table may be unique for each subscriber.

In such a unique /bi lateral, arrangement/agreement, we must get from each subscriber, his unequivocal / undisputed “Acceptance” of the tariff, BEFORE we activate his service.

This is a must-otherwise we will have all kinds of disputes.

To overcome this problem, at the button of the TARIFF TABLE, let us provide a button.

This (requirement on part of the subscriber) should from an integral part of

ACTIVATION INSTRUCTIONS

Every time a new button is added, it should get inserted in RED & subscriber must be asked read & click SUBMIT, once more. When he does, RED turns to normal black & a message flashes:

Reactivated/you may now use the service.

If a new button is added but subscriber, for some reason, fails to lookup Tariff Table once more & click on SUBMIT once more, and then clicking of that new button should flash following message.

This is a new service. To activated this, please look-up the TARIFF TABLE, and by way of  your acceptance, click on  the SUBMIT button once again, appearing at the button of the TARIFF TABLE

An automatic email should go out to all subscribers, every time a new button gets added. This way, you don’t have to remember to inform/advise each subscriber individually where; there is a possibility of forgetting some & incurring a “Revenue Leakage”.

The list of transaction (& button/tariffs) enclosed is NOT comprehensive. It is illustrative & should help you to come up with a more comprehensive list/table.

Since screen-area is a limitation, you will need to be “Cryptic” while giving “names” to the buttons.





Monday, 7 April 2003

CUSTOMER RELATIONS

7 April 2003

Kartavya/Abhi,

CUSTOMER RELATIONS

Please go thru enclosed article. There are useful lessons to be learnt.

One lesson is that we did NOT design our order execution system (OES) keeping in mind the needs of our Customers. Perhaps our focus (while designing OES) was too much on compiling a hell-of a lot of “Historical data / statistics / Trends” over a period of next 2/3 years so that in course of time OES can also become a powerful “PRO-ACTIVE MARKETING TOOL”.

Idea was that, 2/3 years down the line we could use OES as a powerful.

DATA-MINIG TOOL

This is why, in OES, we are trying to “capture” (Thru data entry & thru mouse-clicks) a lot of these captured data are not really required for executing the current search assignment and may appear as so much waste of time/ effort!

It is possible that some of these DATA CAPTURE may be “slowing down” our order execution process.

But it is too early to jump to such conclusions, when we have used OES, for barely 2/3 months so far.

We must use OES very thoroughly for all executive search assignments (-excluding those from CADILLA, as we discussed in our recent meeting) for next 3/8 months and then only make.

-    A list of “conclusions”

-    A wish-list of what we need to incorporate in version 2.0 of OES.

By that time we may have entered over 100 search –assignments (-and even closed most) in OES. So, we would also have GOOD compilation of HISTORICAL Statements. That should enlighten us on what “Trends” are emerging.

Eg:

·     How much “Business” did we get from each customer? Who was best/who was worst?

·     What was “Average” billing/highest billing/lowest billing? – and from which customers?

·     Who (which client) gave us “Repeat” business & how much ? who gave us just one solitary assignment & never came back? Why? What went wrong?

·     Are there any clients worth black-listing? Worth pursuing vigorously?

·      What “assignments” (-and from which clients) were

-    Easiest to fulfill – in terms :- in times of “ time –taken”

-    Toughest to fulfill :- in times of “ time –taken”

How much of this “Easyness/Toughness” depended upon

-    Caliber/experience/aggressiveness of the consultant who handled these assignments

-    Availability (Member/Non-Member database) of suitable executives

-    Internal “indecisiveness” of client

-    External help/assistance that we managed (eg. Jyoti Agarwal).

In fact the “HISTORICAL” Statements of OES (as different from “OPERATIONAL”) reveal these trends. It is over job to “Interpret” & draw conclusions & develops an action plan for future.

OES contains 30/40 “Historical Statements & have written down some 10 pages of such “TRENDS”! Please remember that by faithfully implementing OES, we are in effect, creating a

DECISION SUPPORT SYSTEM

If you have any problem in use of OES, please contact me immediately. Not using OES is NOT an Option.

It’s simply better business too has every step in the business process using the same system with information flowing immediately and smoothly to all stakeholders.

FULFILLMENT SYSTEM:

OES is a Fulfillment System” and we are a “Service Company” Integration improves billing accuracy by eliminating the need to enter or transfer data between systems. We depend upon TALLY as well as OES.